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Zagheni and Colleagues Explore Migration and Cultural Similarities Using Facebook Data

Posted: 2/11/2022 (CSDE in the News)

In a new article published last week, available in full HERE, CSDE Affiliate Emilio Zagheni and his co-authors expand the methodological toolkit for capturing cultural similarities driven by migration with the novel use of Facebook Ad data. In most countries, larger immigrant populations are associated with more similar food and drink preferences between their country of origin and the country of destination. The authors’ results suggest that immigrants contribute to bringing the culture of their home countries to new countries.

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